2024 Drinking Holidays

Monday, January 1, 2024

It's no coincidence that National Bloody Mary Day follows the busiest drinking day of the year. For a recipe to create the most popular hangover cure known to man click here.

Thursday, January 11, 2024

A Hot Toddy is a delicious and totally underrated drink made with honey, lemon, hot water, and the spirit of your choice (usually whiskey, brandy, or rum). It’s the perfect way to warm up on a cold winter day, A few sips also relieve cold or flu symptoms. There is not a right or wrong way to whip up a toddy, but here's a good starting recipe.

Wednesday, January 17, 2024

There are many reasons why Hot Buttered Rum is the perfect focus of this perfectly timed drinking holiday. First, it's January, and everything is cold and gloomy and everyone needs a good excuse to tie one on. Second, this bold and warm drink is pure cocktail comfort food. Finally, this drink is a good excuse to use some of those liqueurs that have been gathering dust on your bar cart since the 1980s. It's an endlessly customizable drink; go ahead and use whatever you got. Use this as your starter kit, and then go from there.

Wednesday, January 17, 2024

National Bootlegger's Day recognizes an era when bootleggers became legendary. When prohibition started in 1920,  bootleggers helped fill the demand by smuggling booze in from Canada, Mexico and Cuba, and later distilling their own liquor in backwoods and secluded areas.  They sold their contraband goods individuals, speakeasies, and other establishments.

Saturday, January 20, 2024

Baltic Porter originated in England in the 1700s when brewers created a stronger version of their English Porter to withstand a lengthy ship’s journey to countries along the Baltic Sea. The cold and dreary days of January are the perfect time celebrate the roasted, smoky malt and high alcohol content of Baltic Porter. Official Website

Thursday, January 25, 2024

Come on, you must agree that there's nothing that feels as good as a little booze buzz mixed with a little caffeine buzz! There are several variations of good Irish Coffees and National Irish Coffee Day celebrates them all.  Discover the history of the famed drink here. 

Wednesday, January 31, 2023

In 1922, the Alexander cocktail, a mixture of crème de cacao, half and half, and Gin, turned into the Brandy Alexander when someone substituted the gin for brandy. It was a sound decision which leaves one to ponder, what ever happened to the Alexander?

Friday, February 2, 2024 

What's that you say? Groundhog Day is a drinking day? Hell yea! Spend the day drinking in your favorite pub. When you leave, if you see your shadow, go back inside and keep drinking.

Wednesday, February 7, 2024 

Peru and Chile both claim the pisco sour as their national drink, and a contentious debate over the drink's origin persists. The Peruvian version of the drink has a Peruvian pisco base, lime juice, syrup, egg whites, Angostura bitters, and ice. The Chilean version uses Chilean pisco and pica lime, but does not use bitters or egg whites.

Thursday, February 8, 2024

For over five centuries, Scotch whisky has drawn people together and that rich history, heritage, and culture means that every bottle holds the promise of new experience and discovery for experts and newcomers alike.  Official Website

Sunday, February 11, 2024 

It's Super Bowl Sunday. Watching the big game is really just a distraction while you drink cheap beer and eat greasy food.

Tuesday, February 13, 2024

As Mardi Gras bacchanalia breaks out in New Orleans and elsewhere, get the facts about this raucous affair. 

Wednesday, February 14, 2024

It's probably unnecessary to go into detail here, but this greeting card holiday sucks for many people. You don't even have to be single to experience the negative effects of this "day of love". Even couples feel immense pressure to be particularly romantic and usually miss the mark somehow. If this day was canceled forever, starting now, most people wouldn't really care. 

Sunday, February 18, 2024

National Drink Wine Day was started "to spread the love and health benefits of wine." It is a day to drink wine and think about how it enhances food and life in general.

Thursday, February 22, 2024

This is the day to celebrate the margarita, plain and simple.

Official Website

Saturday, February 24, 2024

Today is the day to appreciate the staff in your local bar. They are often the makers or breakers of your level of drunkeness, so treat them well. 

Saturday, February 24, 2024

Stop saving that "special" bottle for a special occasion. Just open it and enjoy it.  More Info

Tuesday, February 27, 2024

Enjoy that rich, creamy Mexico booze straight up, on the rocks, mixed in coffee or in a White Russian, just like The Dude.

Sunday, March 3, 2024

 It’s no coincidence that Irish Whiskey Day is celebrated March 3. There is a special significance the number has when it comes to whiskey in Ireland. For example, there are three established styles of Irish Whiskey (Single Grain, Single Malt and Single Pot Still); it must be matured for at least three years before it can be called whiskey; and traditional Irish Whiskey is triple distilled. Oh, and don’t forget the famous tri-color of the Irish flag and the historic and cultural significance of the holy trinity. 

Sunday, March 3, 2024

Thank of it as hot sangria. Mulled wine can be a fantastic, fun, and creative way to enjoy that boxed wine you have in the refrigerator. Just mix red wine, sugar, lemon and orange peel, cloves and cinnamon. You can also throw in vanilla for an extra sweet kick. Gently boil all the ingredients together – but make sure you don’t boil it too long, or you’ll burn off the alcohol!

Tuesday, March 5, 2024

Every drinker must experience Absinthe. There is nothing quite like it. If you already enjoy it, you'll enjoy this holiday. If you haven't yet tried it, today's the day to give it a shot. Try it the traditional way or try a cocktail which includes Absinthe in the recipe. 

Sunday, March 17, 2024

Saint Patrick's Day, or the Feast of Saint Patrick, is a cultural and religious celebration held to commemorate the death date of Saint Patrick. To honor the foremost patron saint of Ireland, we all get crippling drunk on Guinness, Jameson, and Irish Car Bombs. You, know, out of our deep respect for the saint.

Wednesday, March 20, 2024

As with all these “national days” it helps to know what you’re celebrating.

Bock Beer is basically a sweet and strong (by European standards) German Lager – and several sub-styles exist within the Bock family. Learn more here

Sunday, March 24, 2024

International Cocktail Day is a celebration of all cocktails and encourages the creation of new ones. At least, that's what the organizers say. I call bullshit on that. let's drink some of them international cocktails too!

Wednesday, March 27, 2024

International Whisk(e)y Day celebrates Scottish, Irish, Canadian, Japanese, and American styles.  This holiday isn't hosted by any organization or person; it's up to the activists and whisk(e)y lovers to choose how they will observe this annual tradition. 

Saturday, April 6, 2024

  The repeal of the 18th amendment became official on December 5, 1933. But nine months earlier, on April 7, 1933, Franklin Delano Roosevelt signed an amendment allowing the manufacture and sale of beer with an alcohol content of 3.2 percent or less. The night before has been known ever since as New Beer’s Eve.

Sunday, April 7, 2024

On April 7, 1933, after 13 years of prohibition, the sale of beer became legal. Upon signing the legislation that made this happen, President Roosevelt famously quipped, "I think this would be a good time for a beer."

Tuesday, April 9, 2024

The classic cocktail is made with the most basic of components: gin and tonic (duh), and maybe a squeeze of lime.

Wednesday, April 17, 2024

Celebrate the anniversary of president Domingo Faustino Sarmiento of Argentina official direction to build the Argentinian wine industry in 1853. Malbec was selected as the star varietal and "Día Mundial del Malbec" ("Malbec throughout the world") was proclaimed.

Friday, April 19, 2024

Amaretto is an Italian drink that revels in its almond flavor and bitter aftertaste. Enjoy it straight, or in an Amaretto Sour, Toasted Almond, or Orgasm.

Friday, May 3, 2024

New Zealand’s champion grape variety is celebrated at the height of harvest down under.

Sunday, May 5, 2024

Mexican Independence Day is on September 16, but "Diez y Seis de Septiembre" was too clunky to catch on with beer distributors. So each year, we drink beer and margaritas to celebrate a minor victory over the French at the Battle of Puebla.

Tuesday, May 7, 2024

Channel your inner Carrie Bradshaw and enjoy a cosmo using Cheryl Cook's original recipe: "Absolut Citron, a splash of Triple sec, a drop of Rose's lime and just enough cranberry to make it oh so pretty in pink."

Tuesday, May 7, 2024

There are many different breeds of homebrewers. Those who hold to time-honored traditions, those who push the edge of flavor and experimentation, and everything in between. Whatever your personal flair, honey and ginger or hoppy and dark, if you are a homebrewer National Homebrew Day is for you. More information 

Thursday, May 9, 2024

The Muscat grape, which is used in the production of Moscato, is one of the oldest cultivated grape varieties. Historians do not know for sure where it originated, but it is believed that it first appeared on the southeast Arabian Peninsula. Later it made its way to Italy and other countries. Today the Muscat grape is one of the most popular in Italy, where it is used in sparkling and semi-sparkling wines.

Monday, May 13, 2024

If you are really need an excuse, today is the day to celebrate cocktails from around the world. It marks the publication date of the first definition of a cocktail on May 13th in 1806. The Balance and Columbian Repository defined a cocktail as  “a stimulating liquor, composed of spirits of any kind, sugar, water and bitters…” A cocktail, as we know it, refers to a drink that contains two or more ingredients with alcohol as at least one of in the ingredients. But you'll forget all of this after about two or three. Cheers!

Monday, May 13 - Sunday, May 19, 2024

While not technically a drinking holiday, it does celebrate the craft of creating beer, which you can drink... so, cheers to that!

Thursday, May 16, 2024

Champagne and Orange Juice, the breakfast of champions!

Saturday, May 18, 2024

  Celebrate the water of life. If you can’t find an event happening near you why not host your own World Whisky Day event? All you need is a bottle of whisky/whiskey to share with your friends, or to drink by yourself. More Information

Tuesday, May 21, 2024

This is the day to celebrate your favorite Chardonnay. And remember, World Wine Day is just a few days away, so a wine bender shouldn't be out of the question.

Saturday, May 25, 2024

Today is the day to celebrate by doing something very simple: Buy wine, drink wine, and enjoy the history of wine. It has, after all, been a part of human civilization for at least 8,000 years.  

Monday, May 27, 2024

In 2019, Americans spent nearly $3 billion on booze in retail stores during the weeks leading up to this national holiday, making it the second biggest holiday for alcohol consumption (behind Independence Day). This proves the irony that we are likely not going to remember anything about Memorial Day. 

Thursday, May 30, 2024

Celebrate the official drink of the Kentucky Derby! Recipe 

Tuesday, June 4, 2024

A well-known variety of brandy, Cognac was named after the town of Cognac in France and it's produced in the surrounding area. Legal requirements to bear the name "Cognac" includes the use of a particular variety of grape; the need to distill the brandy twice in copper pot stills; the brandy must also be aged at least two years in French oak barrels from Limousin or Troncais. With all this said, if you order Cognac and Coke, you're an idiot. 

Wednesday, June 5, 2024

Let's celebrate the beverage with the notorious history of blurring the lines of history and the law, turning ordinary men and women into criminals and common criminals into legends. Celebrate with a little homemade hooch, or just walk into a bar and celebrate the fact that buying and consuming alcohol is legal.

Thursday, June 6, 2024

We're not sure who started Give a Bum a Drink Day, when it started, and if there are any guidelines for celebrating. So we're just going to go with this: find a homeless person, wino, urban camper, panhandler, or hobo, and give him or her a beer. Or, Invite your new friend into a bar for a few cocktails. Bonus points if you find a bar with free snacks. Remember, you can't solve all of the world's homeless problems by buying one guy a drink, but for that one person, you will solve all of his problems for the day.

Saturday, June 8, 2024

This is a pretty simple holiday: get people together all around the world with a legitimate excuse (not that Gin isn't one in itself!) to drink some gin, whether it’s in a cocktail, Gin & Tonic, or neat.

Learn More

Saturday, June 8, 2024

Celebrate National Rosé Day by having a bottle or two (or more) of Rosé wine with dinner or simply invite friends over for  hors d'oeuvres and games.

Friday, June 14, 2024

Legend holds that on June 14 in 1789, the Rev. Elijah Craig first produced whiskey as we know it today: distilled using corn and aged in charred oak casks. It's fitting that today is the day to celebrate America's "Native Spirit"

Wednesday, June 19, 2024

The exact origin of the martini is unclear. The most popular story is that it evolved from a cocktail called the Martinez served during the early 1860s at the Occidental Hotel in San Francisco, which people frequented before taking an evening ferry to the nearby town of Martinez. Alternatively, the people of Martinez say a bartender in their town created the drink, or maybe the drink was named after the town. Indeed, a "Martinez Cocktail" was first described, in 1887, as containing bitters, Maraschino, gin, vermouth and gum syrup.

Wednesday, June 20, 2024

In the northern hemisphere, today is the longest day of the year.  For all of Earth’s creatures, nothing is so fundamental as the length of the day. After all, the sun is the ultimate source of life. And remember, you can't drink all day if you don't start first thing in the morning. So get up early and start the day off right. We recommend starting with a nice Irish Coffee. Follow that with a hearty, dark beer. Then start... well, if you're going to spend the day day-drinking, then you're already a champ. You don't need instructions. Share your path of destruction on social media with #daydrunkday.

Friday, June 21, 2024

Throughout the 1970s,  the advertising tagline "Riunite on ice, that's nice" was inescapable. It was used to hawk an affordable sweet, sparkling wine. That is what gave a bad name to Lambrusco, and it's taken almost 40 years to overcome this blemish on a good name. Today, times have have changed as a resurgence of authentic Lambrusco made in the traditional secco frizzante style. It's the ultimate pairing for a platter of Prosciutto and chunks of Parmigiano-Reggiano drizzled with balsamic vinegar in a stunning illustration of the idea that “if it grows together, it goes together!” More Information

Sunday, June 23, 2024

In the 1850s, the Sazerac, made with Sazerac French brandy and Peychaud's Bitters, was immensely popular, and became the first "branded" cocktail. In 1873, the recipe for the Sazerac Cocktail was altered to replace the French brandy with American Rye whiskey. A dash of absinthe was also added to create the iconic drink as we know it today. On June 23, 2008, Louisiana declared the Sazerac cocktail "The Official Cocktail of New Orleans." Learn how to celebrate 

Monday, July 1, 2024

In the mid-1980s, wine coolers were as big as Budweiser, but for some reason, they quickly fell out of favor. Today, we celebrate the good old days of Frank Bartles and Ed Jaymes AND the fact that wine coolers are making a comeback.

Tuesday, July 2, 2024

Today we celebrate and drink anisette, the anise-flavored liqueur that was created as a substitute for absinthe.

Thursday, July 4, 2024

For most red-blooded Americans, the  Fourth of July is the highlight of summer. Name another holiday where you can get crippling drunk off of American beer and watch the neighborhood kids blow their fingers off.

Sunday, July 7, 2024

A dive bar is more than just a place to kick back and relax. It’s where we mark out life’s plans, celebrate its successes, and make memories to treasure. We make friends who become family and remember those who have left us behind.

Raise a toast to the bars and pubs where they know us and take care of us.

Wednesday, July 10, 2024

Some believe that the Piña Colada dates back to the 19th century when a Puerto Rican pirate used  a cocktail that contained coconut, pineapple and white rum to boost his crew's morale. There are many others who claim to have invented the drink. But the earliest mention seems to be in a 1950 New York Times article that reported "Drinks in the West Indies range from Martinique's famous rum punch to Cuba's Piña Colada (rum, pineapple and coconut milk)." Regardless, since 1978, the Piña Colada has served as Puerto Rico's official drink.

Thursday, July 11, 2024

In Cuban tradition, the mojito consists of five ingredients: white rum, sugar, lime juice, soda water, and mint. Served over ice, it’s the perfect summer drink. There are many variations on the traditional recipe. Our favorite way to mix it up includes muddling a little jalapeño pepper with the mint. Enjoy!

Thursday, July 11, 2024

The first known distillation of rum took place during the 17th century on Caribbean sugarcane plantations. But rum has  been around since before recorded history. Celebrate by enjoying a Hurricane, Cuba Libre, Pina Colada, Mojito, or Zombie. We recommend at least one of each. Learn more

 Friday, July 12, 2024

"Red Beer" has been a popular drink in working class bars for generations. The recipes vary from bar to bar, but always contain tomato juice, V-8, or bloody mary mix. The Michelada made its first appearance in Mexicali at the “Bar los V-tarros” where the owner, Mr. Camacho, liked to experiment with drink mixes to find the perfect antidote for the hot, sticky climate. The original reciepe contains a mix of Clamato with beer, Worcestershire sauce, hot sauce, lime, and pepper.

 Sunday, July 14, 2024

Today marks the anniversary of the Storming of the Bastille on July 14, 1789, a major event of the French Revolution. Bastille Day cocktails include The Liberté Cocktail

Sunday, July 14, 2024

In the 1880′s Frenchman, Alexandre Marnier-Lapostolle came up with this cognac concoction. Today, it's used in a long list of drinks which includes Cosmopolitan, Margarita, Sidecar, Dirty Harry, Grand Mimosa, B-52, and a wide variety of smash  cocktails.

Friday, July 19, 2024

Yea, it's the middle of July and it's hot! So why not use this to your advantage by celebrating with Hemingway's favorite Cuban cocktail? With only three ingredients, the original is pretty simple to make, mix rum, lime and sugar and  serve over ice. We suggest that you head out to a nice air conditioned bar and let someone else do the work while you sit back and enjoy.

Wednesday, July 24, 2024

Produced in the its namesake region of Mexico, tequila is made from the blue agave plant. There are a number of different categories of tequila which include:
Blanco: white unaged Tequila.
Joven: unaged golden tequila flavored with either sugar syrup or caramel.
Reposado: aged between two months to one year in oak barrels.
Anejo: aged between one and three years in oak barrels.
Extra Anejo: aged for a minimum of three years. 

Saturday, July 27, 2024

The first record of Scotch whisky dates back to 1494, when a Scottish taxman recorded the spirit. So this means that it most likely had been produced for a long time before the king's taxman caught up to the distillers. Scotch was first protected by definition in law in 1933 and it was further protected in 1988 with the Scotch Whisky Act.

Thursday, August 1, 2024

Originally celebrated as Fiesta del Albariño in the small coastal town of Cambados, Spain, this annual holiday is now recognized internationally. Albariño is traditionally grown in Rias Baixas, a wine region in Galicia in northwestern Spain, and produces crisp, acidic white wines ideal for summer evenings and seafood pairings. It is also grown in Portugal, where it is known as Alvarinho.  Now it is being grown in North America. So open a bottle and enjoy!

Thursday, August 1, 2024

IPA style beer developed out of an idea from the 1700s. When shipping ale to India, adding hops to the beer increased the longevity of the brew. Brewers thought that hops preserved the beer for long voyages to hot climates. George Hodgson, a London brewer, gained recognition for his ability to brew this style of beer and ship the pale ales to India. 

Friday, August 2 - Sunday, August 4, 2024

CHEERS! Here’s to you! Bottoms up! Proost! Santé! Salute! Cin cin!

International Culture of Drink Days is our opportunity to embrace the common thread that ties the world together, through booze.  Try something new, or drink something you already love. But whatever you do, think about where it comes from and celebrate that culture. Learn More 

Friday, August 2, 2024

International Beer Day has three declared purposes: To gather with friends and enjoy the taste of beer; to celebrate those responsible for brewing and serving beer; and to unite the world under the banner of beer, by celebrating the beers of all nations together on a single day.  Participants are encouraged to give one another the 'gift of beer' by buying each other drinks, and to express gratitude to brewers, bartenders, and other beer technicians. It's also an opportunity to sample beer from another cultures.  

Saturday, August 3, 2024

Yesterday was International Beer Day. If you observed the special day to its full extent, chances are good you will be recognizing International Hangover Day.

There are a huge variety of cures for the effects of this day, each one producing varied results. Perhaps those suffering from repercussions based on their achievements will take solace in knowing that a hangover is just God's way of saying "good job last night!"   

Saturday, August 3, 2024

Mead is the ancestor of all liquor. Legend has it that once upon a time, long, long ago, before the invention of writing and pants, a lucky human stumbled upon the contents of a beehive. The beehive had been left out in the rain, and the honey inside had fermented. Behold; MEAD! It has been called the “the nectar of the gods.” King Tut was a satisfied customer. So were Eric the Red and Queen Elizabeth the First. Enjoyed by paupers, princes, and pirates, mead was possibly the world’s favorite drink.

Sunday, August 4, 2024

Celebrate the day by having a glass or two, or bottle or two of white wine. Enjoy something you already love or try something new. 

Friday, August 9, 2024

Also known as shaojiu, baijiu is a category of at least a dozen Chinese liquors made from grain.

Friday, August 16, 2024

The first known distillation of rum took place during the 17th century on Caribbean sugarcane plantations. But rum has  been around since before recorded history. Celebrate by enjoying a Hurricane, Cuba Libre, Pina Colada, Mojito, or Zombie. We recommend at least one of each. 

Sunday, August 18, 2024

If customers can’t find it, it doesn’t exist. Clearly list and describe the services you offer. Also, be sure to showcase a premium service.

Sunday, August 25, 2024

Have you opened a new location, redesigned your shop, or added a new product or service? Don't keep it to yourself, let folks know.

Wednesday, August 28, 2024

Forget about all of those stupid rules about how and when to drink wine. Instead, just grab your coolest glass and savor the taste of your favorite red.

Thursday, August 29, 2024

Cabernet Sauvignon is one of the world's most popular red wine grape varieties. Though originally from Bordeaux in France, it is grown in every major wine-producing region in the world.

Friday, August 30, 2024

When American servicemen returned after World War II, they brought home stories and souvenirs from their time in the South Pacific that helped to build the popularity of what would become the "Tiki Culture." And part of that culture included a slew of  Polynesian-inspired cocktails. The Mai Tai is one of the best recognized and, perhaps, best example of a Tiki drink. More Information 

Celebrate for a whole month!

September is the official month to celebrate bourbon as America's "Native Spirit." On August 2, 2007, the US Senate declared September 2007 as "National Bourbon Heritage Month." The bill, sponsored by Jim Bunning of Kentucky, passed by unanimous consent.

Celebrate California's harvest season!

Whether you live in The Golden State, elsewhere in the United States, or abroad, enjoy the bounty from the top-producing state in the U.S. and the world’s fourth-largest wine-producing region in the world. 

Sunday, September 1, 2024

The Aussies are a bit ahead of the rest of the planet in the Craft Gin movement.  September 1 the first day of Spring in that part of the world, but that won't stop the rest of the world from joining in on the action. Learn More

Saturday, September 7, 2024

International Beer Day took place just a month ago, and National Drink Beer Day will be here in just three weeks.

How many special days does it take to celebrate beer? That's a conversation best had in a nice cool, dark bar. Preferably over several cold beers. 

Tuesday, September 10, 2024

While we generally do not care for the ready-to-drink cocktail fad, we do support the overall concept of drinking cocktails. So we can get behind this holiday. Learn More

Sunday, September 15, 2024

Many of the liqueurs we enjoy today started as tonics and cure-alls. While studying the cooling and digestive properties of mint, French pharmacist, Emile Giffard came up with the recipe for crème de menthe.  Celebrate by drinking it straight or mixing up a Grasshopper, Stinger, or other cocktail.

Friday, September 20, 2024

This grape has such an amazingly diverse flavor profile throughout its life, from raspberry/strawberry with a white pepper spice note in its early life, to aging in the wine to produce leathery and tar flavors. While such flavors may sound unpleasant to the average Joe, they are like porn for hard-core wine geeks.

Friday, September 20, 2024

Most cocktails stick to a defined list of ingredients. Rum Punch recipes are as colorful as the drinks they create. Mix up some rum, fruit juice, spices, and sugar and you are good to go. If you aren't satisfied with the flavor, keep adding stuff you like. You can even add some Club Soda or 7-UP to make a Rum Punch Spritzer. 

Saturday, September 21 - Wednesday, October 6, 2024

Well over 200 years old, Oktoberfest is one of the oldest drinking holidays. But you don't have to travel to Munich to celebrate. Get yourself some Löwenbräu, Spaten, or Augustiner, some pretzels and schnitzel, and bring Bavaria to your home. You may miss out on the dirndls and brass bands, but you'll come up with something that works.  Learn More

Friday, September 27, 2024

Although it's not a true drinking holiday, September 27 is National Crush a Can Day. You don't want to crush a full can, do you?

Saturday, September 28, 2024

Yet another good excuse to drink beer. Organizers recommend celebrating  by "enjoying a glass, can or bottle of beer." Why stop at one?  As always, celebrations are better when surrounded by others who celebrate with you. So, invite friends to join you at a local pub or tavern and have fun. 

October 1 - October 31, 2024

No, we’re not talking about awesome red and green cereal. Applejack is a fermented cider that dates back to the 1600s when colonists were producing hard cider. At some point, God bless them, they decided to go for something even stronger, so they upped the alcohol content of the apple cider by leaving the barrels outside overnight to freeze. This method was known as “jacking.”

Tuesday, October 1, 2024

World Sake Day was created as a way to pay tribute to the Japanese fermented rice beverage. The date of October 1 is the traditional starting date of sake production in Japan.

Friday, October 4, 2024

We tend to take vodka for granted. The versatile, once virtually tasteless and odorless tipple accounts for almost 20 to 25 per cent of spirits sold today in North America, making it our most popular libation, a feat that occurred in the 1970s when it outpaced bourbon as America’s favorite spirit.

Saturday, October 5, 2024

Also known as  Douglas Jefferson Day. According to tradition, there are three rules one must follow:
1) You must celebrate in a Pub or bar in the company of good friends.
2) A gift must be given to a friend. One must not have exchanged money for the gift, and it must be “no larger than a baker’s loaf.*”
3) You must buy a drink for a stranger.

According to diary entries from the time of Douglas Jefferson, gifts included “a half-used shaker of salt,” “one dead snail,” “a handful of grass clippings,” and “thirteen flivrums.” We have no idea what a flivrum is. Also, who carries around a dead snail?

Saturday, October 5, 2024

Celebrate all things Scottish Gin. The people, the places, the passion, the gins. Learn More

Saturday, October 12, 2024

Pinotage is a grape that was developed from crossing Cinsaut and Pinot Noir less than 100 years ago in South Africa. This marriage resulted in a wine that is delicious as Pinot Noir but grew as well as Cinsaut and can easily be enjoyed at a backyard cookout. Learn more

Wednesday, October 16, 2024

 Liqueur is a sweet, flavored alcoholic beverage made by infusing spirits (such as vodka, brandy, or rum) with a variety of flavors, which can include fruits, herbs, spices, flowers, nuts, or cream. They  often have a high sugar content and are lower in alcohol than spirits, typically ranging from 15% to 30%  (ABV).

Friday, October 19, 2024

Yea, we know. Sweden's "National Gin & Tonic Day" happened in April. Seems like the national folks and the international folks should get their shit together. Or maybe they planed it this way. Two Gin & Tonic holidays per year. Maybe they're smarter than we think.

Monday, October 21, 2024

Although not all Mezcal is Tequila, all tequila is Mezcal.  The industry, and especially the market for artisanal and traditional brands is experiencing an incredible boom in the United States. Bartenders and spirits aficionados love Mezcal for its distinct taste and its compelling story. Learn more

Friday, October 25, 2024

 Celebrate Global Champagne Day on the fourth Friday of October with a toast to this beloved bubbly beverage! Champagne has been around since the 15th century and is made from grapes that come from the Champagne region of France. It has become a symbol of celebration and luxury, enjoyed by people all over the world. 

Sunday, October 27, 2024

National American Beer Day raises a glass to the rich American beermaking history and those who savor the continued traditions. Pour your favorite pint with millions who enjoy the storied brews across the nation.  Learn more

Monday, November 4 - Sunday, November 10, 2024

A whole week to celebrate this fortified wine is made from white grapes that are grown near the city of Jerez de la Frontera in Andaluisa, Spain. It's produced in a variety of styles made primarily from the Palomino grape, Learn more

Thursday, November 7, 2024

Just like wine vineyards tell the story of the people, the weather, the land and its history, beer also tells a story of the land, of the people and the brewers. Guinness had been brewing porters since about 1780 and is famous for their Dry or Irish Stout. Learn more

Thursday, November 7, 2024

Celebrate all things Merlot. If you aren't a super fan and want to have a whole mess of fun, lock a Merlot fanatic in the same small room as a Cabernet Sauvignon nut. Then, ask about the most widely planted grape n Bordeaux.

Friday, November 8, 2024

  Ahhh, the good ol' Harvey Wallbanger. What a terrific marketing tool for the folks who make  Galliano (for those too young to know, the Harvey Wallbanger is a screwdriver with a healthy floater of Galliano). Of course, the cocktail peaked in the late 1970s and was never able to experience another surge of popularity. However, to this very day, most bars still have that big, baseball bat-shaped bottle of yellow liquid gathering dust on the back shelf. Do them a favor, call up some friends and meet them at your local bar for a round of Harvey Wallbangers.

Tuesday, November 12, 2024

The happiest time of the day just got it's own day, which should make us all very happy! More Information

Thursday, November 14, 2024

Tempranillo is the grape that defines Spanish red wine and dates back to before the time of Christ.  Open a bottle and enjoy.

Wednesday, November 20, 2024

National Zinfandel Day was created to celebrate the many styles of Zinfandel produced across America, and to raise awareness of old vine vineyards. Zinfandel remains us of the most important heritage varieties in American wine history.

Thursday, November 21, 2024

Beaujolais Nouveau Day is marked in France on the third Thursday in November with fireworks, music and festivals. Under French law, the wine is released at 12:01 A.M., just weeks after the wine's grapes have been harvested. Parties are held throughout the country to celebrate the first wine of the season. 

Wednesday, November 27, 2024

This annual tradition always takes place the day before Thanksgiving and serves as an opportunity for those who are visiting their families for the holiday to meet up with old friends at their favorite local taverns, bars and pubs. It also serves as a terrific kickoff to the holiday season. 

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Wednesday, December 4, 2024

This is an opportunity to explore this 17th century wine. Did you now that a 1997 DNA test showed that Cabernet Franc had crossed with Sauvignon blanc to produce Cabernet Sauvignon? 

Thursday, December 5, 2024

Repeal Day might just be the most important holiday for those who enjoy the freedom to drink.  On December 5, 1933, the United States ended its nationwide prohibition of alcohol. This is a great opportunity and reason to celebrate your legal right to have a beer, glass of wine, cocktail, shot, or shooter. Cheers!

Friday, December 6, 2024

 Today's the day to celebrate that special person in your life who can make or break your sobriety. Chances are, you have a favorite. Celebrate by reversing the whole bartender-will-listen-to-me scenario, instead, ask them if there’s something that they would like to talk about. After all, they are humans just like us. If the conversation begins to get boring, simply stop listening and resort to tipping them very well. 

Tuesday, December 10, 2024

 Today is an excuse to celebrate with a nice cold Asahi, Carlton Draught, Pilsner Urquell, Molson Canadian, Miller, Stella Artois, Beck's, Brahma, Budweiser, Corona, Snow, Tsingtao, Singha, Sapporo, Kirin, Quilmes, Heineken, Kingfisher, Carlsberg, Birra Moretti, Tennents, or any other lager you can find. 

Saturday, December 14, 2024

 Mix some orange juice with your favorite vodka and celebrate one of the most underrated and simplest cocktails known to man. Haven't had one for a while? Mix one up and you'll remember how good it is.

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Friday, December 20, 2024

 Wine mixed with fresh fruit is a combination that screams summertime celebration. Which leads us to wonder why this annual national holiday takes place right smack in the middle of the time of year when fresh fruit is almost impossible to find. 

Saturday, December 21, 2024

Coquito is a traditional Puerto Rican holiday drink, which is similar to eggnog. Most Puerto Rican families have their own coquito recipes, passed down from generation to generation.  Create your own or start with a standard recipe.

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Tuesday, December 24, 2024

We all know this famous holiday drink, the one that magically shows up in stores during November and December.  It's been a Christmastime staple since before anyone can remember. The real question is, how did humans first think chugging a spiced and spiked egg-yolk-and-milk mixture was a good idea? Despite its “love it or hate it” fame, eggnog has charmed drinkers for over 300 years. But where did it come from? How did it come into existence? Our theory is that the the creation of Eggnog was the result of a dare! Recipe

Tuesday, December 31, 2024

 Champagne is traditionally the drink of choice for New Year's Eve. But the last couple years have been tough; consider substituting Champagne for something a little stronger.